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Del Mar Fairgrounds: Press Releases

“There is no more sincere love than the love of food”

Released: May 25, 2017

News photo

at the 2017 San Diego County Fair

For the Dropbox link for high resolution photos click here.

DEL MAR, Ca. (May 25, 2017) -- Every year it seems impossible that food concessionaires at the County Fair could think up some new concoctions of fantastic flavors and fragrances. This year, fairgoers have a plethora of options at the 2017 San Diego County Fair, presented by Albertsons/Vons, where they will be tempted with numerous new tasty treats because this is Where the West is Fun.

As always, Bacon A-Fair always offers plenty of … bacon. But this year, you can indulge in bacon, and have your veggies at the same time. Bacon A-Fair is going to serve up Bacon- Wrapped Brussel Sprouts and Spicy Sweet Bacon-Wrapped Asparagus. Luau Kabob - that’s pineapple on a stick wrapped in bacon, grilled and then rolled in parmesan cheese combines favorite flavors for a great indulgence. For the adventurous eater, why not enjoy a succulent with your bacon? Bacon A-Fair introduces: Bacon-Wrapped Cactus!

Chicken Charlie’s is always the innovator when it comes to Fair cuisine. Charlie dreams up new delicacies for fairgoers every year. This season, he offers a twist on an old favorite so you can have dinner and dessert at the same time -- the Krispy Kreme Chicken Ice Cream sandwich.

If you love peanut butter and you love meatballs, be sure to taste Chicken Charlie’s marriage of those foods - Peanut Butter Meatballs. He also has discovered flavors from two very different regions of our country. From Hawaii, there’s Fried Pineapple with Ice Cream, Pineapple sausage with Maui Sauce, Hawaiian Pupu Chicken Wings and Kilauea Beef! Or, perhaps you would like a traditional Taste of New Orleans - Beignets on a Stick.

Grantburger has some of the best burgers at the Fair. This year, their Maui Cowboy Burger unites many different flavors with an Angus beef patty on a ciabatta or telera roll, cheddar cheese, fried SPAMⓇ, marinated veggies Banh Minh style, and lettuce with spicy sauce.

Grinders has created two new sandwiches keeping with our Western theme. Cowboy Pastrami, features pastrami, barbeque pork, onions and cheese. The Sloppy Chicken, brings together chicken, chili, onions, and cheese. For the vegetarian, there’s a Cauliflower Sandwich.

Who doesn’t love the comfort of grilled cheese sandwiches? At Grilled Cheese A-Fair, you can devour their Jalapeño Popper and Bacon Grilled Cheese, loaded with applewood smoked bacon, crispy jalapeño cream cheese poppers, double cheddar cheese, and chipotle aioli on grilled sourdough bread.

Grilled Cheese A-Fair also debuts their Animal Style Patty Melt, featuring a grilled all-natural Brandt beef patty, double american cheese, caramelized onions and secret sauce on grilled sourdough.

There is a new restaurant at the Fair, the Iron Skillet and Smoke, in the Paul Ecke Jr. Garden Show next to Spurs and Spirits. The menu showcases hickory, alder and oak smoked ingredients, reflecting the modern West. Iron Skillet and Smoke offers healthy, fresh and satisfying entrees including Smoked Brisket Nachos, a Smoked Chicken Caesar Salad in addition to a Sarsaparilla Float for dessert, and more. There will be Bradley Smoker demonstrations every Sunday at noon and 2 p.m.

There is a secret at the Fair this year -- a hidden speakeasy called The Jade Peacock, where fairgoers can get away to experience an Asian-inspired speakeasy saloon. It’s part of the Where the West is Fun theme, featuring a less-known element of that time period that is sometimes misunderstood. During the California Gold Rush, people arrived from Southern China supporting the miners and provided the labor to build the railroads. They formed tight-knit communities and at the center of these communities was a Joss house. The house provided a center of culture and a place of devotion and repose, it was a link between the New World and the Old.

This year’s Fair has merged this untraditional element with the modern interest in the mysterious speakeasy. Decorated in Chinese motif, The Jade Peacock is partnering with the San Diego distilleries that won medals in the Distilled Spirits Competition and serving their craft cocktails in this exclusive bar. It will only be available to those who get word of its secret location. Specific Fair bars, including the Painted Pony, Spurs and Spirits and Into the Sunset, will hand out a card with the daily password and directions to your escort. It will be open only from 7-10 p.m. on Fridays and Saturdays of the Fair. Distilleries represented are: Copper Collar Distillery, Henebery Spirits, Cutwater Spirits, Liberty Call Distilling, Malahat Spirits Co., Tequila Fortaleza.

Deep-Fried Octopus can be found at Reno’s Fish and Chips, but if that is not your cup of tea, their signature dish of Fish & Chips and spectacular deep-fried zucchini are always favorites.

Popcorn fanatics are going to love the Candy Factory’s Nitro Pop Popcorn - that’s candy popcorn infused with nitrogen!

When it’s time for dessert and the summer sun is getting hot, Shave Ice is ready with new, cool shaved ice treats. New flavors from Shave Ice include Mango and Chamoy, Strawberry or Mango with Coconut Milk and Toasted Coconut Shaved Ice, or Watermelon and Lime.

The Fair presents a beer brewed especially for the Western Theme -- “Into The Sunset,” a special Blood Orange IPA, in partnership with Mike Hess Brewing, one of San Diego’s premier craft breweries. This brew is featured at the new Into the Sunset bar and other bar locations around the Fairgrounds. This Blood Orange IPA is brewed with 2-Row, Vienna and Wheat malts and a combination of Centennial, Citra, Nugget and Simcoe Hops. The Hess Brewery, with locations in Miramar and North Park, says the brew is based on their award-winning Batch #42 of their experimental IPA brand, Solis Occasus.

The Fair will also debut a new signature cocktail based on the theme, “Rooty Tooty,” a blend of sarsaparilla and Captain Morgan Spiced Rum. Find it in the all-new Painted Pony Saloon inside the theme exhibit or at the Into the Sunset Bar on the Main Avenue.

About the 2017 San Diego County Fair

Ride ‘em cowboys! “Where the West is Fun” is the theme for the 2017 San Diego County Fair, presented by Albertsons|Vons, remembering the rough and tumble Wild, Wild West and celebrating how the West is fun today. The 2017 Fair will feature a Wild West saloon, numerous Western-themed educational and historic exhibits and country music for everyone to enjoy. There is a new Sheriff in town and it is you! Pull on your boots, grab your cowboy hat, and ride on in to Del Mar for some fun this summer. The Fair opens at 4 p.m. on Friday, June 2 and runs through Tuesday, July 4; it is closed the first four Mondays and the first three Tuesdays. The San Diego County Fair is the largest annual event in San Diego County and one of the top 10 Fairs in the United States and Canada, drawing more than 1.6 million visitors annually. For more information visit

For more information, please contact:
Shawn Feisst
(858)-755-1161 ext 2573
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Del Mar Fairgrounds, 2260 Jimmy Durante Blvd, Del Mar, CA 92014

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