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Del Mar Fairgrounds Sponsorship Information


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Positioning your company's product or service at one of the many events at the Del Mar Fairgrounds gives you the power to reach a large, diverse group of consumers in a cost-effective manner.

The Del Mar Fairgrounds' flagship event, the San Diego County Fair, is the largest county fair in the country, the largest fair in California and the fifth largest fair in North America. Aside from minor interruptions, the San Diego County Fair has been held annually since 1880, and is now the largest and oldest annual event in San Diego.

The San Diego County Fair offers a unique and special opportunity to reach almost half the population of San Diego County in a single event.

Marketers can interact with more than 1.5 million people in a relaxed and fun environment. No other San Diego County event comes close to matching the attendance of the Fair during a four-week period. Attendance at the 2016 Fair was the highest in Fair history with 1,609,481 visitors.

The San Diego County Fair is just one of the many events at the Del Mar Fairgrounds' multi-use, multi-million-dollar facility, which is operated by the 22nd District Agricultural Association on behalf of the State of California. Other major events at the Del Mar Fairgrounds include the world-famous Del Mar Thoroughbred Club race meet; the Del Mar National Horse Show; The Scream Zone and hundreds of consumer shows throughout the year.

The Del Mar Fairgrounds is 20 minutes north of downtown San Diego, and is located adjacent to San Diego's three most affluent communities —Del Mar, Rancho Santa Fe and Solana Beach. The grounds are located west of Interstate 5 at the Via de la Valle exit, on the Pacific Ocean.

More on the Fairgrounds and the 22nd District Agricultural Association.

San Diego County Fair Facts

Dates The 2017 San Diego County Fair will run 26 days, from June 2 through July 4. The Fair will be closed on the first four Mondays first three Tuesdays.
Hours (Subject to change; please check back.) The Fair opens daily at 11 a.m. weekdays and 10 a.m. Saturday and Sunday. The Fair closes at 10 p.m. Sunday through Thursday and 11 p.m. Friday and Saturday. The Fun Zone stays opens approximately to midnight each night.
Admission (Subject to change; please check back.) Fair admission is $16.00 for adults, $9.00 for ages 62 and older, and children 6 to 12. Children 5 and younger are admitted free.
Location The Del Mar Fairgrounds is located at 2260 Jimmy Durante Blvd., Del Mar, California 92014 (20 miles north of downtown San Diego). From Interstate 5, exit west on Via de la Valle. Turn south on Jimmy Durante Blvd. The Fairgrounds is on the West side of the road.

Special Days

Each Tuesday Kids' Day. Admission is free for kids 12 and younger. Special kids' activities are planned throughout the day.
Select Wednesdays and Thursdays Pepsi Pay-One-Price Ride Day. Fairgoers pay one low price for the thrills of riding the 70-plus Fun Zone and Family Funville rides.
Each Sunday Dia de la Familia. These days have premier Grandstand Stage entertainment, contests and events for the Hispanic community.

For additional information:

Click here for more information on San Diego County Fair demographics and sponsorship opportunties; or more information, see the event website sdfair.com or contact:

Van Miller
Phone: 858-792-4295
E-mail: vmiller@sdfair.com

Del Mar National Horse Show San Diego County Fair Del Mar Thoroughbred Club The Scream Zone DMTC Surfside Race Place
Surfside Race Place Del Mar Del Mar Thoroughbred Club Fairs Net
Albertsons/Sav-on Pepsi
Hilton - Homewood Suites